Influencers are the driving force for the growth of any brand. Influencers drive commerce, and advertisements like TV, radio, and newspaper have done for decades. It’s nearly impossible to grow…
You have a fantastic product, your marketing is in place, and your website is solid! You've done everything right, yet can't find your business growing? What is it that you’re…
‘’Influencer marketing campaigns are extremely costly. It’s difficult to align with the overall marketing strategies.’’ You might have heard this statement a couple of times; or let’s say you might…
Did you know? On average, a consumer spends more an 2 hours on social media. People are not just scrolling through reels and using their socials for entertainment. But also…
If you have been in the marketing industry for a while, you may know that influencer marketing has been generating excellent returns for several brands. Brands who have leveraged influencer…
These new-age professionals are rising on a massive scale — We are talking about the influencers. These social media influencers are experts in their field, leveraging social media channels like…
What are Barter Campaigns? In barter collaborations, there is no monetary exchange involved. Brands can ask influencers for a social media post, story, or video in exchange for free product…
Today, the success of a business majorly depends on the content strategy they implement and the diversity of the content pieces. In fact, ineffective content strategies can fail even high-quality…
Influencer marketing in India is booming. Brands show significant interest in the creator economy to create ground-breaking influencer campaigns. People have always wondered how to get their brand noticed —…
Influencer has become a buzzword in recent years with the number of influencers increasing in various niches across social media platforms like Instagram, YouTube, TikTok, etc. In fact, many people…