Barter Campaign for Service-Based Businesses in 5 Steps

Influencer marketing campaigns have set a benchmark that’s quite impressive! Every business out there wants to try it on and achieve such amazing results. Be it a product business or service business, they both consider influencer marketing as a choice for marketing their product/service. Those traditional businesses that are new to this concept might have […]
Enterprise Influencer Marketing: The Dos and Don’ts

Influencer marketing is one such marketing campaign that every business adapts regardless of the size of the organization, be it a small business or a big brand. While the process of influencer marketing is the same for both small and large-scale businesses. But, if it’s an enterprise, you would have more things to take care […]
10 Ways to Use Barter Campaigns to Grow Your Business

Barter collaborations are a great way to get started for brands and budding new influencers with influencer marketing. It’s a win-win situation for both parties. The brands don’t have to commit to spending a huge amount of remunerating the influencers for their service. And the influencers get to show their creative work with a less […]
Influencer Whitelisting: A Quick All You Need to Know Guide

Influencer whitelisting is the new junction of the two worlds of organic and paid advertising. Brand collabs, when paid, can collect more data when manufacturers gain support for their customers by organically posting on their social media. In contrast, when it seamlessly identifies top customers through paid advertising, messaging and CTAs, influencers have more creative […]
Barter Campaigns for D2C Brands

In today’s world, direct-to-consumer (D2C) brands are becoming increasingly popular in the market with customers. These brands offer unique products and services that cater to niche markets. However, with the rise of e-commerce giants such as Amazon and Flipkart, it is becoming all the more challenging for D2C brands to stand out. One creative way […]
Top 5 Industries That Greatly Benefit From Barter Campaigns

Brands are constantly looking out for new, innovative ways to connect with their audience. There are a hundred different ways to market your product/ service but a few are not just effective but are also free of cost! Barter campaigns are one of them! It’s a form of influencer marketing where the brands give influencers […]
How Does The Instagram Algorithm Work in 2023?

Following the Instagram algorithm is the gateway to success for that platform. Master the algorithm, and you can unlock access to more followers and better engagement. The Instagram algorithm is dynamic so you have to keep up with it, in order to stay on top! What is Instagram Algorithm? The Instagram algorithm is a set […]
Fake Influencers: 3 Ways To Spot Them Every TimeÂ

In recent times, many brands have started to invest a major stake of their marketing spend in influencer marketing. While influencer marketing does get some amazing results it comes with its own set of pros and cons, with influencers fraud being one of them. Influencer fraud simply means working with a fake influencer which is […]
7 Effective Influencer Collaboration Ideas for Your Next Barter Campaign

What do you think is the best way to foster a relationship between an influencer and brand? While influencer marketing has become a popular way for brands to reach their potential customers and promote their products on popular social platforms, the idea of barter campaigns have stolen the show. Barter campaigns allow brands to offer […]
Asking an Influencer to Promote Your Products: 3 Easy Ways

You have the best product in the market. It’s priced quite competitively, and the quality is top-notch. You are excited to introduce influencer marketing to your digital marketing strategy. However, you don’t have an idea of how to devise a strategy to use and optimise influencer marketing to its fullest. Well, these questions are standard […]