Enterprise Influencer Marketing: The Dos and Don’ts

Enterprise Influencer Marketing: Dos and Donts

Influencer marketing is one such marketing campaign that every business adapts regardless of the size of the organization, be it a small business or a big brand. While the process of influencer marketing is the same for both small and large-scale businesses. But, if it’s an enterprise, you would have more things to take care […]

10 Ways to Use Barter Campaigns to Grow Your Business

Barter Campaigns to Grow Your Business

Barter collaborations are a great way to get started for brands and budding new influencers with influencer marketing. It’s a win-win situation for both parties.  The brands don’t have to commit to spending a huge amount of remunerating the influencers for their service.  And the influencers get to show their creative work with a less […]

Barter Campaigns for D2C Brands

barter campaigns for d2c brands

In today’s world, direct-to-consumer (D2C) brands are becoming increasingly popular in the market with customers. These brands offer unique products and services that cater to niche markets. However, with the rise of e-commerce giants such as Amazon and Flipkart, it is becoming all the more challenging for D2C brands to stand out. One creative way […]

Top 5 Industries That Greatly Benefit From Barter Campaigns

Top 5 Industries that Benefit Most from Barter Campaigns

Brands are constantly looking out for new, innovative ways to connect with their audience. There are a hundred different ways to market your product/ service but a  few are not just effective but are also free of cost!  Barter campaigns are one of them! It’s a form of influencer marketing where the brands give influencers […]

Fake Influencers: 3 Ways To Spot Them Every Time 

fake influencers

In recent times, many brands have started to invest a major stake of their marketing spend in influencer marketing. While influencer marketing does get some amazing results it comes with its own set of pros and cons, with influencers fraud being one of them. Influencer fraud simply means working with a fake influencer which is […]

Influencer Analytics: How to Optimise Your Barter Influencer Marketing Campaigns

Influencer Analytics: Optimise Your Barter Campaign

Influencer marketing is one of the most used online customer acquisition strategy. You can find influencers across various platforms, such as Instagram,  Facebook, Youtube, and LinkedIn. They are available in multiple domains like fashion, beauty, home products, lifestyle, and more.  Influencer’s popularity these days is a result of both the trend towards social media-based engagement […]

Executing Barter Campaigns: 3 Game-Changing Tips to Achieve Your Goals

Executing Barter Campaigns

Influencers are the driving force for the growth of any brand. Influencers drive commerce, and advertisements like TV, radio, and newspaper have done for decades. It’s nearly impossible to grow brands online without barter campaigns! Did you know that about 25.9% of brands opt for barter campaigns?  Credits: Influencer Marketing Hub Barter Campaigns are a […]

Asking an Influencer to Promote Your Products: 3 Easy Ways

how to ask an influencer to promote your products

You have the best product in the market. It’s priced quite competitively, and the quality is top-notch. You are excited to introduce influencer marketing to your digital marketing strategy. However, you don’t have an idea of how to devise a strategy to use and optimise influencer marketing to its fullest.  Well, these questions are standard […]

3 Ways to Find Influencers on YouTube for Your Next Barter Campaign

3 Ways to Find Influencers on YouTube

You have a fantastic product, your marketing is in place, and your website is solid!  You’ve done everything right, yet can’t find your business growing? What is it that you’re missing? The answer is influencer marketing! Influencer marketing is the need of the hour.  Influencers can be found across various platforms but are most active […]

How Much Barter Campaigns Cost – Online and Offline?

Barter Campaigns Cost Online vs Offline

‘’Influencer marketing campaigns are extremely costly. It’s difficult to align with the overall marketing strategies.’’  You might have heard this statement a couple of times; or let’s say you might be the one with this particular thought. Isn’t it?  Although it is a common thought, the statement is a myth. If you think influencer marketing […]

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